Understanding Cultural Codes that Drive Behavior

Explore the groundbreaking research on cultural differences and their impact on human behavior in this thought-provoking keynote address. Delve into the concept of tight and loose cultures, examining how the strength of social norms shapes societies, organizations, and individuals. Discover the far-reaching implications of this cultural template, from international business and politics to social class dynamics and traditional societies. Gain valuable insights into bridging cultural divides, developing empathy, and navigating the complexities of our globalized world. Learn how understanding these cultural codes can enhance success in international mergers, acquisitions, and expatriate adjustment, while also shedding light on puzzling political trends and events.

Keynote: Understanding the Cultural Codes that Drive Behavior - Michele Gelfand