Introduction to Product Thinking: Building Human-Centric Tools - GOTO 2024

Explore the intersection of technology and product management in this insightful conference talk featuring Julian Wood and Flavia Naezer. Delve into the importance of user-centric design thinking and thorough research when developing internal tools and platforms. Learn about building products that meet customer needs rather than just showcasing cool technology, and discover the practical application of the "Jobs-to-Be-Done" framework. Examine the creative aspects of software development and discuss the potential impact of generative AI on problem-solving in the tech industry. Gain valuable insights into product thinking, the double diamond design process, developer experience, and platform engineering throughout this 32-minute discussion recorded at GOTO Amsterdam.

Intro
Building what customers need, not just cool tech
Cadence in exploration & design
Applying "Jobs-to-Be-Done" in practice
The art in software
The Impact of genAI on creative problem-solving
Outro