How to Set Up Facebook Ads for Shopify - Step by Step

Learn how to effectively connect Facebook Ads with Shopify in this comprehensive 24-minute tutorial. Discover the step-by-step process of integrating these powerful tools to target your ideal customers across Facebook, Instagram, and Messenger. Follow along as an expert guide demonstrates how to set up the connection, navigate the Events Manager, create campaigns, configure web events, and establish budgets for prospecting and retargeting. Master the art of ad set creation, design compelling ads, utilize lookalike audiences, and implement retargeting strategies. By the end of this tutorial, gain the knowledge to leverage Facebook Ads and Shopify together, maximizing your online store's potential and reaching your specific audience at every stage of the sales funnel.

- Introduction
- Connecting FB to Shopify
- Events Manager
- Creating a New Campaign
- Configure Web Events
- Prospecting and Retargeting Budget
- Ad Set Creation
- Creating the Ad
- Lookalike Audience
- Retargeting Campaign
- Wrap Up and More Information