How to Design Call-to-Action Graphics with Adobe Express - Creative Live Branding

Learn how to design effective call-to-action graphics using Adobe Express in this 35-minute hands-on workshop. Explore features like font pairing, brand management, and preset layouts while creating various graphics including countdown screens, thumbnails, and animated GIFs. Discover how to integrate these designs with Ecamm Live, utilize QR codes for CTAs, and build templates with custom brand colors. Gain practical insights on sizing images, working with transparent backgrounds, and leveraging Express's photo and shape collections for quick design solutions. Suitable for non-graphic designers, this tutorial provides valuable tips for enhancing your visual branding across different platforms.

- Countdown
- Intro
- Day 1 review
- Features of Express
- Express is not intended for Graphic Designers
- From vision to design
- Check out the features with a free account
- Brands Tab
- Font paring feature
- Sharing designs is easy
- Libraries as shared between Adobe products
- Creating a “Starting Soon” countdown screen
- Tying your thumbnail to your brand
- Adding the countdown timer in Ecamm
- Ecamm uses your font library
- Sizing your image in Express
- Creating a CTA
- Preset text layouts
- Animated GIFs
- PNG Transparent BG will not save animation
- Photo collection in Express
- Shapes collection as a quick lower third
- Using QR codes as a CTA
- Build templates with your brand colors
- Adobe Express versions
- Wrap-up