Google Display Ads Tutorial - How to Set Up a Display Campaign in Google Ads Step-by-Step

Discover how to create and manage a Google Display campaign in this comprehensive 27-minute tutorial. Walk through the step-by-step process of setting up a display campaign in Google Ads, exploring various targeting options, and creating effective display ads. Learn about campaign creation, configuration, bidding strategies, budgeting, ad group management, and audience targeting techniques. Gain insights into utilizing display keywords, affinity audiences, in-market audiences, remarketing, and demographic targeting. Master the art of creating responsive display ads and optimizing campaign settings for maximum performance. By the end of this tutorial, acquire the skills to launch and manage successful Google Display campaigns to reach your target audience effectively.

Intro
Create a new campaign
Create a draft campaign
Bidding
Maximize clicks
Budget
Additional settings
Ad groups
Draft template
Set ad group bid
Create campaign
Display keywords
Audiences
Affinity Audiences
In Market Audiences
Remarketing Audiences
Combined Audiences
Demographics
Placements
Search Terms Report
Adding targeting options
Creating ads
Responsive display ads
Naming ad groups
Check your settings
Pause ad groups
Summary