Google Ads Conversion Tracking vs. GA Goal Import - Which One to Choose?

Explore the differences between Google Ads Conversion Tracking and Google Analytics Goal Import in this comprehensive 29-minute video. Learn how to set up both tracking methods, understand their distinct mechanisms, and compare their advantages. Discover the impact on sales attribution and receive recommendations on when to use each approach. Gain insights into choosing the most suitable conversion tracking method for your specific needs, enabling you to make informed decisions for your digital marketing campaigns.

-Intro
-Set-up Google Ads Conversion Tracking vs Import GA Goal Conversion
-Google Ads Conversion Tracking
-Google Analytics Conversion Tracking Import
-How GA and Google Ads Tracking Mechanism Differ?
-Google Ads Conversion Tracking
-Google Analytics Conversion Tracking Import
-Attribution of Sales
-Advantages of Google Ads Conversion Tracking?
-Advantages of Google Analytics Tracking
-When to Use GA or Google Ads Tracking?
-Recommendation
-Summary