Generalization vs. Specialization as a Graphic Designer With Chris Do

Explore the debate between generalization and specialization in graphic design through this insightful webinar featuring Emmy award-winning designer, entrepreneur, and educator Chris Do. Delve into key topics such as positioning, expertise signaling, portfolio development, and industry-specific strategies. Learn how to stand out in the competitive design field, understand the pros and cons of specialization versus generalization, and gain valuable insights on reducing risk and making informed career decisions. Discover practical tips for developing your skills, building a successful side hustle, and navigating potential failures. Benefit from Chris Do's extensive experience as the founder of The Futur, a renowned online education platform for design business, as he shares his knowledge on mastering marketing and mindset for creatives.

Intro
Level to Success
Exceptions
How to stand out
Positioning
Goal
Heuristics
Portfolio
What is Positioning
What Discipline Do You Practice
What Signals Expertise
How others see you
Industry Checklist
Application
How our brains work
When to pick a generalist
Whats the point
Summary
Guiding Questions
Specialization as a Life Sentence
Service for Industry
What is your industry
Reducing risk
Free work
Specialist vs generalist
How do you decide what to practice
Recommended books
Side hustle
Failure