Entrepreneurship is a Whole-Brain Craft

Discover the secrets to successful entrepreneurship in this 16-minute TEDx talk by Tatiana Tsoir, an award-winning accountant, bestselling author, and business expert. Learn why 20% of businesses fail in their first year and 50% within five years, and gain insights on how to beat these statistics. Explore Tsoir's approach to building a business that changes lives, including your own, through education, empowerment, and inspiration. Delve into strategies for increasing profitability, stabilizing cash flow, and reducing taxes using no-cost growth techniques, operational planning, and a commitment to excellence. Understand the importance of whole-brain thinking in entrepreneurship and how it can lead to personal and professional fulfillment. Benefit from Tsoir's 18+ years of experience helping hundreds of businesses thrive and her passion for supporting individuals in their entrepreneurial journeys.

Entrepreneurship is a Whole-Brain Craft | Tatiana Tsoir | TEDxUCincinnati