Engineering for Engineering's Sake

Explore a thought-provoking conference talk that challenges common engineering mindsets and practices. Delve into the importance of questioning the "why" behind engineering decisions, rather than solely focusing on the "how." Examine the pitfalls of engineering for engineering's sake and the overemphasis on new technologies. Learn from real-world experiences that illustrate the consequences of prioritizing technical solutions over business needs. Gain insights on striking a balance between using the right tools for the job and maintaining simplicity in engineering approaches. Discover strategies for aligning engineering efforts with broader company goals and creating meaningful impact beyond code.

Intro
MAKE SECOND-HAND THE FIRST CHOICE WORLDWIDE
ENGINEERING IS FUN
READY TO STUDY SOMETHING SERIOUS
WAIT A SEC.
AT HOME IS ALWAYS FUN
RUBY RAILS MYSQL BACKBONE
ELIXIR PHOENIX RETHINKDB REACT
I LOVE TO DO ENGINEERING FOR ENGINEERING'S SAKE
SAME MINDSET KW AT WORK
MARKETPLACE NEEDED A FEED
REDIS IS A PERFECT FIT!
EDIS SORTED SETS ARE A PERFECT FIT!
MEMBERS ARE HAPPY!
WHAT ABOUT ENGINEERS?
EVERYTHING IN RAM... HIGH AVAILABILITY FORKING EVERY 30MIN
MIGRATION TO REDIS CLUSTER SEPTEMBER 2015
ETSY CHOSE MEMCACHED
TOOLS
INFORMATION
KNOWLEDGE
OPERATIONS
SHIPPING
THE "RIGHT" TOOL FOR THE JOB
USE BORING CODE, TECH, ENGINEERING