YoVDO

Defining Marketing and Advertising for the Future

Offered By: Web Summit via YouTube

Tags

Web Summit Courses Marketing Courses Advertising Courses Innovation Courses Trend Analysis Courses

Course Description

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
Explore the future of marketing and advertising in this insightful 18-minute conference talk from Web Summit. Join industry leaders Brian Halligan of HubSpot, PJ Pereira of Pereira & O'Dell, and Neil Waller of Whaler as they engage in a thought-provoking discussion with George Slefo of Ad Age. Discover how agencies can maintain relevance in a rapidly evolving landscape and gain valuable insights into the potential shape of future agencies. Delve into the challenges and opportunities facing the marketing and advertising industry as these experts share their perspectives on adapting to change and staying ahead of the curve.

Syllabus

Defining Marketing and Advertising for the Future


Taught by

Web Summit

Related Courses

Model Thinking
University of Michigan via Coursera
Healthcare Innovation and Entrepreneurship
Duke University via Coursera
Grow to Greatness: Smart Growth for Private Businesses, Part I
University of Virginia via Coursera
Leading Strategic Innovation in Organizations
Vanderbilt University via Coursera
Strategic Innovation and Ideas
Canvas Network