Data Storytelling 101

Discover the art of effective data storytelling in this 50-minute conference talk from the PASS Data Community Summit. Learn how to leverage the right brain for storytelling, explore best practices through examples from Hollywood blockbusters and successful BI implementations, and master the key elements of a compelling data story. Gain insights into requirement gathering techniques, visual storyboarding, and the essential components that make data narratives impactful. Understand why storytelling is a game-changer in data presentation and acquire valuable resources to enhance your skills. Engage with practical tips on focusing your story and addressing key questions to create powerful, action-oriented data narratives that resonate with your audience.

Introduction
The Right Brain
Best Stories Ever Told
SpiderMan
SpiderMan Video Storyboard
Hollywood Blockbuster Story
Beard Ashford Formula
Visual Storyboard
BI Examples
Company Example
Key 1 Requirement Gathering Triad
Thetiful Formula
Data Requirements
What questions never to ask
Never ask them
What they want to see
How you want to look
Measure
Data Story
Data Story Elements
Goal
Snapshot
Cause
Action
RealWorld Case
Storytelling is a Game Changer
How to Focus on a Story
Resources
Questions
Key Questions
Thank You