YoVDO

Google Consent Mode v2 Setup with Cookiebot - What You Need to Know

Offered By: Loves Data via YouTube

Tags

Google Tag Manager Courses Digital Marketing Courses Google Analytics Courses Google Ads Courses Conversion Tracking Courses

Course Description

Overview

Save Big on Coursera Plus. 7,000+ courses at $160 off. Limited Time Only!
Discover the essentials of Google Consent Mode v2 and learn how to set it up using Cookiebot in this comprehensive 25-minute video tutorial. Explore the differences between Consent Mode v1 and v2, understand when implementation is necessary, and learn about the consequences of not using it. Gain insights into tracking conversions in Google Ads, data collection in Google Analytics without consent, and the distinctions between 'Advanced' and 'Basic' Consent Mode. Follow step-by-step instructions for setting up Cookiebot and implementing it with Google Tag Manager. Access additional resources on Cookiebot, Google Tag Manager, EU user consent policy, and Google Analytics consent settings to enhance your understanding of data privacy compliance in digital marketing.

Syllabus

Introduction to Consent Mode v2
What is Consent Mode
Consent Mode v2 vs Consent Mode v1
Do you need to implement Consent Mode?
What happens if Consent Mode isn't implemented?
Is Consent Mode required for tracking conversions in Google Ads?
If consent isn't provided, will data be collected in Google Analytics?
What's the difference between 'Advanced' and 'Basic' Consent Mode?
Setting up Cookiebot
Implementing Cookiebot with Google Tag Manager
Next steps


Taught by

Loves Data

Related Courses

Google Play Services
Google via Udacity
Google Analytics for Android
Google via Udacity
App Monetization
Google via Udacity
Online Marketing Strategies
Curtin University via edX
Digital Skills: Web Analytics
Accenture via FutureLearn