Complete Google Analytics 4 Course for Beginners

Dive into a comprehensive beginner's tutorial on Google Analytics 4 (GA4), the new analytics tool set to replace Universal Analytics. Learn the essentials of GA4, from account creation and implementation to custom event tracking and report analysis. Explore the key differences between GA4 and Universal Analytics, set up data streams, and verify proper implementation. Discover various event types in GA4 and how to create custom events using Google Tag Manager. Navigate through standard reports, explore the power of GA4 Explorations, and create insightful free-form reports to measure what matters most to your business. Equip yourself with the knowledge to confidently transition to GA4 and leverage its advanced features for more effective digital marketing analysis.

- Introduction
- What is GA4?
- Creating a GA4 account
- Setting up a Data Stream
- Implementing GA4 on the Website
- Verifying GA4 Implementation
- GA4 Event Types
- Implementing a GA4 Custom Event via GTM
- Testing Event Setup
- GA4 Standard Reports
- GA4 Explorations
- Creating a Free-Form Exploration
- Outro