Building the Next Generation of Smart Media Brands

Explore the future of digital media in this 19-minute conference talk from Collision Conference. Join Shahrzad Rafati as she delves into strategies for creating successful online media brands that captivate millennial audiences. Discover how entertainment is being redefined and learn about the challenges of scaling, building smart media brands, and fostering innovation. Gain insights into emerging trends, millennial media consumption habits, and what's on the horizon for the industry. Conclude with valuable entrepreneurial advice for those looking to make their mark in the evolving digital media landscape.

Introduction
Challenges of scaling
How to build smart media brands
How to keep innovating
What trends are you looking for
Millennials and media consumption
Whats next
Entrepreneurial advice