Being the Disruptor, Not the Disrupted

Explore the impact of technology on the real estate industry in this 57-minute Milken Institute conference talk. Delve into how developers, architects, and investors are leveraging big data and innovation to shape future cities. Learn about mega trends, the evolving property market, and the importance of data-driven decision-making. Discover strategies for building a culture of innovation, addressing privacy concerns, and reimagining prime locations. Gain insights on futureproofing projects, investing in luxury brands, and understanding different types of disruptors. Examine real-world examples, including the acquisition of Cavalli and Forever 21, and explore the intricacies of brand management in the ever-changing landscape of real estate and technology.

Introduction
Dana Hamilton
What is disruption
Todays topic
Mega trends
The world is always changing
Property Market and Technology
How did data drive your decision
Being a qualitative student of life
How do you build that culture
Its all starts at the top
How will residential properties change over time
What about privacy
Consumer privacy
Digital footprint
Physical product
Reimagining prime locations
Keeping pace with technology
Futureproofing projects
Why invest in luxury
Cavalli
Buying Cavalli
Buying Forever 21
Licensing Brands
Brand Management
Types of disruptors
The reality