Agility is Inefficient

Explore the counterintuitive concept that agility is inefficient in this thought-provoking conference talk from GOTOpia Chicago 2021. Delve into the crucial distinction between effectiveness and efficiency, and understand why an excessive focus on efficiency can be detrimental to organizations. Examine real-world examples of companies that prioritized efficiency over effectiveness, leading to their downfall or loss of market share. Learn to identify four warning signs that indicate an unhealthy emphasis on efficiency. Discover the art of delivering twice the value at half the cost, and gain insights into how agility can drive effectiveness rather than mere efficiency. Challenge conventional wisdom about organizational performance and leave with a fresh perspective on achieving true agility in the modern business landscape.

Intro
Goal
Effectiveness vs Efficiency
First example
Second example
Third example
Fourth example
Four warning signs
The art of delivering twice the value in half the cost
Summary
Outro