Mobile Application Privacy and Analytics

Explore mobile application privacy and analytics in this 51-minute conference talk from BSides Cleveland 2018. Delve into topics such as the Cambridge Analytics scandal, privacy advocacy, and the reality of mobile analytics. Learn about various analytics companies, types of data collected, and potential privacy risks associated with mobile apps. Discover techniques for inspecting apps, understanding data leakage, and implementing protective measures. Gain insights into the top 10 apps and their analytics practices, and receive a call to action for improving mobile privacy and security.

Intro
Kevin Cody
Pittsburgh
Agenda
Tom Easton
Cambridge Analytics
Evil Socket
Privacy Advocates
Analytics Definition
Analytics in Mobile
Analytics in Reality
Analytics Companies
Data Types
redacted
GPS Coords
Firebase
prophylactic measures
inspecting apps
decompressor
noninscope
hurdles
data leakage
top 10 apps
letsgo
analytics
call to action
Questions