Maximize Your Reach: The Ultimate Guide to YouTube Marketing
Offered By: Udemy
Course Description
Overview
What you'll learn:
- YouTube Terminology
- How Can You Use YouTube to Market Your Business?
- What Kinds of Promotional Videos Should You Produce?
- YouTube Marketing Strategy
- Who Is Your Customer?
- What Does Your Customer Want or Need?
- What Type of Video Content Is Best for Your Goals?
- Tips for Producing More Effective YouTube Videos
- Tips for Generating Sales
- Converting search traffic into suggested traffic
- Tracking Performance of your videos
- Why Tracking Is Important
- Measuring Views
- Tracking Conversions and Direct Sales
- Marketing Your YouTube Videos
- Strategy of 30
- Tips to get more YouTube views and subscribers
- The easiest way to build confidence in your speaking…
- How to Add Responsive YouTube Videos to Any Website
- Getting more Views or subscribers by outsourcing
- Create Creative Video
- Create Video Playlists
- Optimizing Your Videos for Search
- YouTube Monetization
- YouTube Partner Program
- Copyright rules
- How do I start YouTube live?
- How to Live Stream On YouTube
- What is the formula for unlimited video ideas?
- Is YouTube live streaming free?
- How to make money on YouTube live?
- How to promote YouTube Live Stream
- How to create and recreate a live broadcast
- What is the best free software encoder for YouTube Live Stream
- Tips to succeed with YouTube Live
- How to get the most from Your Live Stream?
- Examples of how you can use YouTube Live
- Types of YouTube live stream
- Why you should go for YouTube live
Attention marketers, business owners, and aspiring digital entrepreneurs!
Are you looking to use YouTube to grow your business but not sure how to plan your marketing strategies?
Are you ready to tap into the power of the world's second-largest search engine and take your marketing to the next level?
Introducing: "Maximize Your Reach: The Ultimate Guide to YouTube Marketing."
This comprehensive course will equip you with the knowledge and skills to effectively plan and execute your YouTube marketing strategies.
You will learn how to harness the full potential of YouTube as a marketing tool, and how to create, post, and manage videos that engage and convert your target audience.
From general marketing advice to specific technical instructions, this course covers it all.
Say goodbye to random video postings and hello to a cohesive and effective YouTube marketing plan.
With the tools and strategies you'll gain from this course, you'll be able to drive more traffic, increase sales, and promote your products online like a pro.
Don't miss out on this opportunity to take your marketing to the next level.
What you'll learn?
YouTube Marketing Strategy Development: Students will learn how to create a well-defined YouTube marketing strategy tailored to their business needs. This includes understanding their target audience, identifying the types of videos that resonate with their goals, and leveraging various content approaches like instructional videos, product presentations, customer testimonials, and more.
Effective Video Production: The course covers essential video production techniques, including tips for keeping videos engaging, concise, and focused. Students will discover how to use teleprompters, maintain viewer attention in the crucial first few seconds, and ensure their videos are fresh and updated to maintain audience interest.
Optimizing Videos for Search and Promotion: Students will gain insights into optimizing their videos for better search visibility. This includes techniques for crafting compelling titles, using relevant keywords in video descriptions, tags, and filenames, as well as strategies for audience retention, views, subscribers, likes, dislikes, comments, and more. They'll also learn about promoting their YouTube videos effectively, from running contests to collaborating with other channels.
YouTube Monetization and Copyright: The course delves into YouTube monetization options, such as the YouTube Partner Program, and educates students on the minimum eligibility requirements. Additionally, students will learn about copyright rules, Fair Use, Creative Commons, and how to handle copyright claims, ensuring they navigate potential legal issues successfully.
YouTube Live Streaming: The course provides a comprehensive overview of YouTube Live streaming. Students will learn how to plan webinars, set up live broadcasts on the YouTube platform, and promote their live streams. They'll also gain insights into strategies for successful live sessions, including live tutorials, Q&A sessions, product demonstrations, and more. The course equips students with the skills to harness the power of real-time interaction with their audience.
COURSE CURRICULUM:
Section 1: YouTube Strategic Planning Secrets
Course Introduction
Terminology
How Can You Use YouTube to Market Your Business?
What Kinds of Promotional Videos Should You Produce?
YouTube Marketing Strategy
Developing Your YouTube Marketing Strategy
Defining YouTube’s Role in Your Marketing Strategy
Who Is Your Customer?
What Does Your Customer Want or Need?
What Type of Video Content Is Best for Your Goals?
Infomercials are a very popular approach
Instructional or how-to Videos
Product Presentations and Demonstrations
Real Estate Walk-Throughs
Customer Testimonials
Company Introductions
Expert Presentations
Company Seminars and Presentations
Comedy
Tips for Producing More Effective YouTube Videos
Remember that you have about five seconds
Use a Teleprompter
Keep your videos short enough
Stay Focused
Keep It Fresh and Updated
Outsourcing Video Production
Tips for Generating Sales
Converting search traffic into suggested traffic
What can you do to get your videos suggested to more viewers?
Tracking the Performance of your videos
Why Tracking Is Important?
Planning Future Activities
Measuring Views
Tracking Conversions
Tracking Direct Sales
Marketing Your YouTube Videos
YouTube ads
Target Your Content
Write a Compelling Title
Pick the Best Thumbnail Image
Run a Contest
Collaborate and/or cross-promote with another channel
Connect with social media influencers
Strategy of 30
Tips to get more YouTube views and subscribers
The easiest way to build confidence in your speaking… (+ homework assignment)
Getting more Views or subscribers by outsourcing
Sharing YouTube videos
Hide a Video
How to Add Responsive YouTube Videos to Any Website?
Create Creative Video
Prepare a detailed script and do a couple of run-throughs first
Create Video Playlists
Optimizing Your Videos for Search
Title
Keywords in description
Tags
Audience retention
Views
Subscribers
Likes and Dislikes
Comments
Use keywords smartly
Consider using a number in the title
Optimized Video Filename
Always Include a ‘Call to Action in Your Videos
Check Your Audio Quality
YouTube Monetization
YouTube Partner Program
Minimum eligibility requirements to join
Copyright rules
What is Fair Use?
What are Creative Commons?
How can rights holders make copyright claims?
What action does YouTube take for copyright infringement?
Final words
Section 2: How to Start a Successful YouTube Channel for Your Business Quickly
Course Introduction
How to choose the right niches for your YouTube Channel?
Create a YouTube Channel from Scratch
How to Verify the YouTube channel?
How to find and download popular and free YouTube videos?
What Software and Sources do we need to get started with YouTube?
What Hardware do we need to get started with YouTube?
Video Editing Basics
Video Editing Process
How to upload the video to YouTube properly?
YouTube SEO for Beginners
Promoting your YouTube Channel and Videos for free
Tips, Tricks, and Strategies you must use to grow your YouTube Business
Course assignment
Your Next Steps on YouTube Journey
Final words and Thank you
Section 3: YouTube LIVE STREAMING
Promo Video
Introduction
Why you should go for YouTube live
Types of YouTube live stream
Examples of how you can use YouTube Live
The Power of Webinars
Webinar Planning Checklist
Webinar promotion
Live tutorials
Q&A sessions
Live Product demonstrations
Get the Most from Your Live Stream
How to promote your YouTube livestream
Tips to Succeed with YouTube Live
Let's go live – Step-by-Step setup tutorial
Creating live broadcasts on the YouTube platform
The formula for unlimited video ideas
Conclusion
BONUS LECTURE - How to find your trending niche?
Don't waste your time, enroll in the YouTube Marketing Planning with Technical Section Course today.
I will see you inside.
Taught by
Dejan Majkic
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