Complete TikTok Marketing Course: TikTok for Business
Offered By: Udemy
Course Description
Overview
What you'll learn:
- How TikTok Works and How You Can Use It for Your Business
- Should TikTok be part of your video marketing strategy moving forward
- Step-by-Step Introduction to TikTok for Business
- Getting started with TikTok, How to Use TikTok, how to create a video and lots more...
- The Parents' Corner: What are its dangers and to how to protect your kids
- Characteristics and Development of Self-Media Era
- Why Your Business Should Be on TikTok
- Brands That Will Inspire Your TikTok Strategy
- Analyzing Your Audience and Competition
- Creating Content for TikTok: Formats, Elements, Activities and Tips
- Content Creation: User-Generated Content and Professional User-Generated Content and Tools
- TikTok Hashtags Strategies
- Introduction to TikTok Marketing
- Building brand awareness
- TikTok Marketing Strategies
- Developing the TikTok Marketing Strategy
- ASSIGNMENT: Your Turn to Be On Camera
- TikTok Influencer Marketing
- Introduction to TikTok Ads: Getting started, Types of ads, TikTok Ads Manager, Ad Campaign Structure
- Create a Campaign Blueprint
- Create an Ad Group
- Bidding
- App Event Optimization (AEO)
- Create an Ad + Creative Tools
- TikTok Analytics: Native TikTok Analytics, TikTok pixel, Tiklytics, Pentos
- TikTok Tips and Tricks: Ads Tips, Content Marketing Tips, Creating a brand community Tips, Driving Sales Tips
- Simple TikTok Sales Funnel
Are you looking to use TikTok to grow your business but not sure where to start?
Are you struggling to reach your target audience on TikTok?
Do you feel overwhelmed by the ever-changing algorithms and strategies on the platform?
Discover the Secret to Unlocking Viral Reach and Engagement on TikTok for Your Business"
The Complete TikTok Marketing Course: TikTok for Business is here to solve all your problems.
Imagine being able to crack the TikTok code and skyrocket your business's growth in just a couple of days.
Our comprehensive training program is designed specifically for media agencies and industry practitioners and provides you with the latest product knowledge, skills, and resources to run successful campaigns on TikTok.
From insider information on how-tos and algorithm hacks to step-by-step guides on creating TikTok ad campaigns, we've got you covered.
This course will not only answer the question of whether TikTok should be part of your marketing strategy but also reveal all the important aspects of TikTok marketing strategies for business.
Don't miss out on this opportunity to take your TikTok marketing strategy to the next level.
Whether you're a digital entrepreneur, marketing strategist, business owner, or advertiser, this course is tailored specifically for you.
Enroll now and say goodbye to your TikTok marketing struggles.
COURSECURRICULUM:
Introduction
What is TikTok and Why Should you Care?
How did TikTok grow so quickly?
The emerging TikTok strategy: Global platform dominance
Growing pains with AI-based platforms
Getting started with TikTok
How to Use TikTok?
How do I create a video?
What’s in the Home feed?
How to search for specific accounts or videos?
TikTok Direct Messages
Your Profile
What’s a duet?
TikTok Livestream
Virtual Items
The Parents' Corner
Why do teens love TikTok?
Are there parental controls?
What are its dangers?
What can I do to protect my kids?
Characteristics and Development of the Self-Media Era
Who is on TikTok?
First, Define Your ‘Why’
Why Your Small Business Should Be on TikTok
Brands That Will Inspire Your TikTok Strategy
Other Success Stories
Analyzing Your Audience and Competition
Analyzing Your Target Audience
Analyzing Your Competition
Creating Content for TikTok
TikTok Formats
Supplemental Elements
Additional Activities
Creative Tips
Content Creation
TikTok formats and Tools
User-Generated Content (UGC)
Professional User-Generated Content (PUGC)
TikTok Hashtags Strategies
Start Tagging!
Hashtag Challenges
Introduction to TikTok Marketing
Establishing a Professional Team and Improving Content Quality
Clear Positioning and Promoting Accurate Marketing
Integrating Channels and Aggregating Audience
Reimagining Your Brand Personality
Who Will Represent Your Brand on TikTok?
Building brand awareness
Personalities Need Brand Content
TikTok Marketing Strategies
Personality-Driven Strategy
Performance-Driven Strategy
User-Generated Content (UGC) - Driven Strategy
Repackaged Content Strategy
Message-Driven Strategy
Cooperating with TikTok's Web Celebrity
Developing the TikTok Marketing Strategy
Challenges / Hashtag Campaign
Duet
Scarcity
Authenticity
Community
ASSIGNMENT: Your Turn to Be On Camera
Your Turn to Be On Camera
TikTok Influencer Marketing
Choosing the Right Influencer
Choose the Right Song
Use The Right Tone of Voice
Introduction to TikTok Ads
Getting started with TikTok Ads
Types of TikTok ads
TikTok Ads Manager Introduction
Ad Campaign Structure
Create a Campaign
Choose the Right Advertising Objective
Budget
Create an Ad Group
How to create an Ad Group
Ad Targeting
Bidding 60
App Event Optimization (AEO)
Create an Ad
Creative Tools
TikTok Analytics
Native TikTok Analytics
Track Website Events with TikTok pixel
Tiklytics
Pentos
Final Words about Analytics Tools
TikTok Tips and Tricks
TikTok Ads Tips
Content Marketing Tips
Creating a brand community Tips
Driving Sales Tips
Simple TikTok Sales Funnel
Final Words
+ BONUSSection:
TikTok Marketing Toolkit Introduction
Is TikTok Good for Marketing?
TikTok is for Videos Only
Cultivate a community of followers
TikTok's organic reach for brands
Introduction to Brand Awareness
Rules when using TikTok for Marketing
Understanding TikTok Algorithm
Defining an Ideal Viewer
Define your objectives
Introduction to TikTok Content Strategies
User-Generated Content Strategy
How to create great User-Generated Content for TikTok?
Personality-Driven Strategy
Performance-Driven Strategy
Repackaged Content Strategy
Message-Driven Strategy
Cooperating with TikTok influencers
Creating Relevant Content
Tips for creating the best video content
Analyze your video performance
TikTok Algorithm and Algorithm Categorisation
TikTok SEO
How To Go Viral on TikTok?
Tiktok Marketing FAQs
TikTok Final words
Hi everyone, my name is Dejan. I am a Master of Computer Science and Information technology, a digital entrepreneur, and trainer of trainers with more than 60 international certificates in different areas of information technology.
Based on my previous experience, I have created this User-friendly Course to help individuals and teams get better results in Digital Media Market.
Let's make TikTok work for your business!
Taught by
Dejan Majkic
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