Storytelling for Business

Grab attention. Create emotion. Inspire action.

What you'll learn:

• You'll learn how to include The 6 Senses in your story scenes to trigger emotional responses.
• You'll master The 5 Beats of classic story structure.
• You'll know how to drive your narrative toward one unforgettable selling point.
• You'll acquire a story brainstorming, workshopping and performance-honing process you can apply again and again.

You already know that a well-told story makes the best impression. But how can you master telling compelling stories?

In this workshop, you'll apply a series of practical guidelines, step-by-step, for creating unforgettable stories to use throughout your career.

In both video lectures and workbook exercises, you'll find the nitty-gritty tips and tools of a foolproof workshopping process you can use for crafting story after story.

What You'll Come Away With

After taking this course, you will always know how to bring dry facts and figures to life when you reframe them as human experience. You'll know just what to do when you notice listeners losing interest.

Once and for all, learn how to buildan emotionally resonant arc for your brand biographies, your personal anecdotes for professional networking and your vision-into-action stories for presentations.

Be heard, be remembered and create the change you wish to see in your career with dynamic and inspiring storytelling.