Guide to Unblock Creativity and Have Original Ideas!

Learn more than 30 tools to potentialize your creative process and have innovative ideas.

What you'll learn:

• To dominate all the phases of the creative process and learn techniques that can be used in each one.
• Learn more than 30 tools that stimulate and guide the creative process.
• Use the extra materials inside and outside the course, in places like companies, consultancies, academic activities and group dynamics.
• Discover behaviors that are toxic for creativity in order to avoid them.

Creativity is not a divine gift conceded only to a few.It is a heritage of everyone, but people lose their creative potential through life due to many different reasons.

But don’t worry, it can be turned around! With the combination of knowledge, tools, exercises and tasks,it is possible to bring back to life the creativity inside you!

For this reason, this course presents all the stages of the creative process and, for each phase, it teaches a collection of tools and techniques which aim to stimulate and guide creativity!

In total,you will learn more than THIRTY tools and techniques which stimulate the creative process!They come from different areas and are not restricted only to the famous Brainstorming and Mind Maps.

Of course, such tools are also explained in the course, but you will learn many others to support creativity, which willhelp you think outside the box and have original ideas!

To make your life easier, all these tools are accompanied bysupport materials that were developed exclusively for this course and that can be downloaded and printedin order to be used where and when you need them!

In this course, you will learn:

- Ways to identify opportunities and have ideias, through tools such asConvergence Map, Behavioral Tendencies Map, Popular Media Scanning, amongst others;

- Forms to cllect data that relate directly or indirectly to your idea, likeEras Map, Types of Innovation Evaluation, Sociocultural Scanning, etc;

- Tips to incubate your idea with the development of activities and challenges, based onCreative Idleness;

- Many practices to warm up you ideas, such asTool 635, Scamper, 4 Types of Brainstorming, Mind Map, Wordcloud, amongst others;

- Practices to illuminate and evalate your ideas, likeStakeholder Evaluation, 6 Hats, Role Playing Game and Attributes Evaluation, etc.;

- Ways to elaborate your idea throughMoodboaboards, Canvas, Storyboard, 5W1H,and others;

- And, finally, you will get to know tools toevaluate your idea with potential users, partners and in the market.