Artificial Intelligence in Digital Marketing + FREE Chatbot
Offered By: Udemy
Course Description
Overview
What you'll learn:
- How artificial intelligence and machine learning works
- How to leverage AI by purchasing pre-built marketing tools
- How to build your own company-specific AI solutions
- The connection between AI and blockchain technology and their application in marketing
- The most popular AI algorithms
Artificial Intelligence in Digital Marketing Course is a practical guide for business leaders who are passionate about leveraging machine intelligence to enhance the productivity of their organizations. If you love to drive innovation by combining data, technology, design, and people, and to solve real problems at an enterprise scale, this is your course.
This AI in marketing course will help you grow your business & save time!
Let's talk about what you're getting with this Artificial intelligence in marketing course.
We will teach you how to lead successful AI initiatives by prioritizing the right opportunities and designing business solutions to benefit your organization.
There are videos on practical AI applications for:
Personalization - Ad targeting, website personalization, UI/UX Personalization
Customer Insights - Sentiment Analysis, Customer Churn, Lead Scoring, Dynamic Pricing
Content Marketing - Report Generation, Content SEO, Quality Improvement, Content Promotion
Social Media Marketing - Monitoring and Strategy
Influencer Marketing - Image Recognition, Influencer Performance Analytics, Influencer Incentives, Determining an Influencer’s Influence, Flagging Posts, Spam Elimination
Chatbots - Benefits, Building your own bot, ready-to-use solutions
Customer intelligence - Understanding Customer Behavior
AI implications in Retail - Product Design, Shelf Intelligence, Smarter Products, Voice Shopping Assistant, Security Measures, Driverless Delivery, Fashion Styling, In-store experience
This AI in marketing course is aimed at both beginning users and intermediate/advanced. If you’re a CEO or digital marketer seeking to understand AI-driven marketing for real business use - this is the right course for you. Even if you’re completely new to AI and machine learning and don’t have much of a technological background this class will give you great insights and practical knowledge of how AI can be applied to your organization.
Does that sound good? See you inside!
Course goals:
You will understand how artificial intelligence and machine learning works
You will be able to leverage AI by purchasing pre-built marketing products
You will be able to build your own company-specific AI solutions
You will understand the connection between AI and blockchain technology and their application in marketing
You will explore the most popular AI algorithms
You will receive a startup guidebook, a bunch of case studies and a full list of key terms
You will receive free access to our premium chatbot solution
Taught by
Miro Sabev
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