YoVDO

Product Manager

Offered By: Udacity

Tags

Product Management Courses Design Thinking Courses Market Research Courses User-Centered Design Courses

Course Description

Overview

In this Nanodegree, you will learn foundational skills all product managers use in leading the development of software products, whether mobile apps, desktop apps, or web platforms for consumers or enterprises.

Syllabus

  • Welcome to the Nanodegree Program!
    • Welcome to Udacity! We're excited to share more about your Nanodegree program and start this journey with you!
  • Product Strategy for Product Managers
    • The most effective products start with a comprehensive market-based, insight-driven strategy. Understand the role that product managers play during product development, with a focus on activities that happen early in the product development cycle. Learn how to identify the right problems to solve through market research, target user definition, and market sizing. Create a compelling vision and strategy that will set up the team to solve those problems. Understand how to communicate effectively to get people excited and bought into your ideas.
  • Product Design
    • Once the problem has been defined and a market opportunity has been identified, it is important to create a solution that is desirable by its users. Bring an idea through concept, design, and user validation, as well as creating a spec to hand-off to engineering for development. Use design thinking methodologies to diverge in order to explore ideas, and then ultimately focus in and converge on a single idea. Map out the full concept through the creation of a prototype that can be used to validate that you’re solving a problem for real users.
  • Product Development
    • This course introduces Product Development, with a focus on the role a Product Manager plays and key activities that occur during development, including the lifecycle of a code change, creating test plans, getting early feedback, effectively prioritizing issues, and running a go/no go launch meeting.
  • Product Launch
    • Once a need has been defined, and a product has been designed and developed, it is time to bring that product to the market. Learn all about the launch process and the important partners a Product Manager will need to work with during this phase. Create a plan, identify the launch risks and figure out how to minimize their impact on your launch. Collaborate with Marketing stakeholders to determine how to target your customers and develop a compelling message to increase engagement in your product. Work with Sales, Customer Support, and the other teams to prepare them to interface with your customers as
      the product is launched. Execute the launch and use feedback from your customers to determine the next steps for your product.
  • Congratulations!
    • Congratulations on finishing your program!
  • Career Services

Taught by

Anastasia Root, Alex King and Yuva Murugan

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