Applying Data Science to Product Management

In this course, you will apply the skills you learn to analyze data and create a business case in the form of a product proposal for a new flying taxi service in New York.

• Introduction to Data Product Management
• Find out about the rise of the data product manager with the explosion of information in recent years.
• Granularity, Distribution, and Modeling Data
• Learn about the granularity, distribution and modeling of data, key areas to utilize in your data PM skill set.
• Trends, Enrichment, & Visualization
• Establishing trends, enriching data, and visualizing that data are the next important areas in your data product manager journey.
• Flying Taxi Business Case Part 1 (Midterm)
• You are responsible for bringing the first flying car taxi service to market by analyzing data and building a product proposal.
• Setting Product Objectives & Strategy
• Learn how to set product objectives and strategy to drive your desired results.
• Proposal Synthesis & Design
• Your product proposal is a crucial piece of getting a product to market - learn here how to synthesize and design your presentation.
• Flying Taxi Business Case Final
• Building on your previous research for a Flying Car Business Case, determine KPIs and an MVP en route to a fully fledged product proposal.