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Tourism Policy and Planning

Offered By: Nankai University via FutureLearn

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Tourism Courses Strategic Planning Courses Sustainable Tourism Courses

Course Description

Overview

Learn how to plan, assess and implement sustainable tourism

The global tourism industry is booming, but what does this mean for tourist destinations?

On this course, you’ll explore the economic development of tourist destinations in the context of tourism destination development.

You’ll learn about tourism policy, resource and market demand, and discover the role they play in the development of destinations around the world.

You’ll also discover sustainable tourism planning and implementation, as well as tourism products, events and experiences so that you can gain a deeper understanding of the tourism destination development process.

This course is designed for anyone interested in tourism development, specifically tourism policy and planning.


Syllabus

  • Policies and Plans for the Tourism Sector
    • Tourism Planning and Policy
    • Planning Principles
    • Strategic Planning at Different Levels
  • Overview of Tourism Planning
    • Planning in the Context of Tourism Development
    • History of Tourism Planning Globally and Domestically
    • Tourism Planning Processes and Practices
    • Changing Trends in Tourism Planning
  • Tourism Formulation and Implementation
    • Tourism Destination Area Planning
    • Sustainable Tourism Product Development
    • Developing Tourism Events & Experiences
    • Assessing and Evaluating Destination Plans
    • The Hot Topics of Tourism Planning Technology
  • Tourism Impacts and Management
    • An Introduction to Tourism Impacts
    • The Economic Impacts of Tourism
    • The Socio-cultural Impacts of Tourism
    • The Environmental Impacts of Tourism
  • Special Issues and Case Study
    • Host-guest Interaction and Tourism Development in Two Regions: Yunnan Province and Overseas
    • From Capacity to Overtourism
    • Tourism Planning and Holistic Tourism: Governance and Innovation for A Destination Country

Taught by

Kun Zhang

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