The Entrepreneur's Toolkit

Embark on your own business enterprise with the help of this course that provides a detailed roadmap for starting, nurturing, expanding, and eventually selling a business.

• By This Professor
• 01: How to Come Up with a Great Business Idea
• 02: Understanding Your Market
• 03: Prototypes-Making Your Idea a Reality
• 04: Defining Your Business Model
• 05: Picking Your Business Structure
• 06: Starting Your Business Plan
• 07: Market Analysis and Marketing Strategy
• 08: Business Logistics and Operations
• 09: Organizational Structure and Management Teams
• 10: Income Statements and Balance Sheets
• 11: Cash Flow Statements and Performance Measures
• 12: Conducting Risk Analysis
• 13: Finishing Your Business Plan
• 14: How to Finance Your Business
• 15: From Your Home Office to Social Media
• 16: Starting a Family Business
• 17: Buying a Franchise or Other Business
• 18: Understanding Intellectual Property
• 19: Managing Human Resources
• 20: The Customer's Experience and Your Brand
• 21: Entrepreneurial Perspectives
• 22: Entrepreneurial Exhaustion
• 23: Entrepreneurial Leadership
• 24: The Successful Entrepreneur