Sustainable DAM: Preservation, Access, and Brand Management
Offered By: University of Wisconsin–Madison via edX
Course Description
Overview
This self-paced tutorial puts your skills to work in maintaining a sustainable DAM system for your organization. Learn the basics of digital preservation and system migration, build efficient access for your organization’s teams to the assets they need, learn the fundamentals of brand and rights management to protect your organization, and understand some of the most common reasons that digital assets management initiatives fail and how to avoid them. Setting up appropriate permissions, workflows, and how to resuse assets are also critical to a well functioning DAM system.
Taught by
Bronwen Masemann
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