YoVDO

Storytelling in the Workplace

Offered By: Rochester Institute of Technology via edX

Tags

Storytelling Courses Audience Analysis Courses Professional Communication Courses

Course Description

Overview

When you think about the most influential figures in your organization, in your country, and in the world, one of the qualities they all likely have in common is that they are exceptional storytellers. Everyone tells stories—that’s how we build community and share ideas. However, we don’t always tell our story as effectively as we intend to.

Stories, or narratives, in the workplace may take the form of email communications, proposals, briefs, project or product kickoffs, and presentations.

In this course, part of the Communication Skills Professional Certificate program, you’ll learn about the structure of a narrative and how it varies depending upon the situation, the medium used, and the audience. In today’s world of abbreviated messaging through a variety of devices, the importance of crafting a cohesive, professional, and understandable message to achieve a desired outcome is more important than ever.

You will learn how to create written messaging tailored to a target audience and how to determine the specific medium through which it should be communicated.

You will also study best practices for writing in all forms of media common to today’s workplace, focusing specifically on:

  • Structure
  • Point of view
  • Tone
  • Style

You will also study and analyze a variety of messages which use different writing styles directed toward specific target audiences.


Taught by

Andrea Hickerson PhD

Tags

Related Courses

The Language of Hollywood: Storytelling, Sound, and Color
Wesleyan University via Coursera
Live!: A History of Art for Artists, Animators and Gamers
California Institute of the Arts via Coursera
Design 101 (or Design Basics)
iversity
The Future Of Storytelling
iversity
Mini vídeos docentes modulares
Miríadax