YoVDO

Introduction to e-Commerce

Offered By: Santa Monica College via California Community Colleges System

Tags

E-commerce Courses Digital Marketing Courses Business Strategy Courses Economic Theory Courses

Course Description

Overview

Students will learn the technological and strategic aspects of electronic commerce essential to succeeding in today's internet-based economy. No background in e-commerce is necessary. This is a lecture and theoretical course which covers the key technologies used in e-Commerce, the history of internet and web technologies, infrastructure, and the economic forces behind e-Commerce. Business goals and constraints, technology and process tools, business strategies and tactics, and underlying economic theories relating to successful e-Commerce will be discussed.

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