Video For Beginners: Create Original & Engaging Content
Offered By: Skillshare
Course Description
Overview
Are you ready to cut the fluff, and turn your ideas into engaging, watchable video content?
In this class I’ll be giving you a powerful framework that contains the elements and layout of engaging videos. Whether it’s for online use as a creator, a small business owner wanting to advertise their services or products or for anything in between, the knowledge and framework provided in this class will make sure you produce something people will be able to engage with and talk about.
We’ll be covering:
- The Layout of an engaging video
- Doing your research
- Knowing your audience
- How to tell a story
- Planning, filming and editing for success
This class is for anyone in the process of or planning to create video content for themselves or others. You don’t need to own lots of fancy equipment or be a professional videographer, as these lessons will apply to any level of content. Knowing how to create compelling content allows your story to be told in a way that people can connect with.
For this class all you’ll need is a video recording device (smart phone, DSLR, etc) and video editing software. Lighting is a plus but not necessary.
Syllabus
- Introduction
- Class Overview
- What Is An Engaging Video?
- Picking A Topic
- Do Your Research
- Find Your Angle
- How To Tell A Story
- The Science of Engagement
- Know Your Audience
- Create The Scaffolding For Your Video
- Planning for Success
- Filming for Success
- Editing for Success
- Measure Engagement
- Fin.
Taught by
Charles Carter
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California Institute of the Arts via Coursera Design 101 (or Design Basics)
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