The Greeting Card Business: Design and Sell Your Own Cards

This class is for the artist, cartoonist, photographer or crafter who wants to learn the basics of how to get into the greeting card business.

In this class you will learn:

• The fundamentals of professional card design
• Transforming art into a greeting card
• Writing sentiments
• Making designs "market-ready" according to industry standards
• Top selling occasions
• How to turn one card into a larger "collection"
• How to make a card out of any image
• Where and how to sell cards (including online and through apps).
• Licensing art on cards
• Manufacturing and distributing nationally

Whether you want to get your cards into stores, sell online, license your designs to card publishers, or work at a publisher, this course will cover the basic information on the greeting card business.

As a final project, students will submit a line of six greeting cards according to industry standards. They are also encouraged to submit their designs to be featured on my blog "Greeting Card Designer," which has over 30,000 visitors and subscribers a month.

• Trailer
• Introduction to the Greeting Card Business
• Ways to Enter the Greeting Card Business
• Online Card Businesses
• Easy Entry Into the Card Business
• Greeting Card Sizes
• Create Symbols
• Learn How Symbols Change Occasions
• Create a Background
• Writing Sentiments
• Create Six Sentiments
• How to Make a Card Out of Anything
• Text font
• Where and How to Sell Cards.
• Create a Card Line