The Complete Google AdWords Course: Beginner to Advanced!

Use this course to see how I generated $314,793.29 in sales with $6,661.28 in ad spend and how you can do the same! Start with any level of knowledge about Google AdWords prior to beginning this course and watch live as I walk you through creating my own advertising campaigns for conversions starting from nothing! See live as I go through the process of making my own successful ads and walk with me as you do the same things I do in your Google AdWords account!

• Basic Google AdWords terms such as CTR, Impressions, CPC, and Conversions.
• Basic Google AdWords terms such as CTR, Impressions, CPC, and Conversions.
• Types of keywords and understanding your keyword quality score in Google AdWords
• A trustworthy landing page is critical for conversions and high keyword score.
• Sometimes you can get lucky and make a great campaign with little effort.
• Usually it takes faith and consistent effort to get great results.
• Getting started with faith and a commitment to working in Google AdWords.
• Conversions are all that matter in Google AdWords. Ignore all other data!
• Preparing for conversion tracking setup in Google AdWords.
• Go to tools and complete your conversion tracking setup in Google AdWords.
• How to immediately confirm your Google AdWords conversion tracking is working.
• Setting up conversion tracking with Google Analytics is even better!
• How to add Google analytics tracking for deeper Google AdWords data.
• Keep the first campaign short and simple while you wait for approval.
• Day 2 Reviewing initial campaign and copying into a new campaign.
• Keyword research to expand an existing campaign with new ad sets.
• How to quickly make display adwords campaigns using search ads
• Testing trademark and limited approval ads on a new product.
• Day three reviewing the first 5 campaigns and thinking about my pricing.
• How to quickly try a new landing page in Google AdWords and copy ad groups.
• Quickly copying campaigns and split testing countries in Google AdWords.
• Google AdWords keyword research and fast new campaign creation on best offer.
• First conversions tracked in Google AdWords with a free offer
• Choosing which Google AdWords campaigns to pause and save money.
• Google AdWords is challenging because you have to wait for enough data.
• Adding keywords to a campaign now getting impressions and expanding to display.
• Day 5 pausing campaigns not converting and preparing for new sales.
• Upgrading free campaigns with conversions to new sales ad groups.
• Having patience waiting for Google AdWords to show which sales campaigns work.
• Conversion data ad schedule and mobile device bid adjustment.
• Launching a new product with expensive keywords in Google AdWords.
• Creating ads on a trademarked keyword requiring AdWords specialist approval.
• How to make Google AdWords campaigns on giant trademarked search terms.
• What to do when your Google AdWords conversions are different from your sales?
• How to start scaling up Google AdWords campaigns with conversions.
• Making new ads using conversions, copying the ads, and adding negative keywords.
• Google AdWords advanced settings missing solution and optimizing by location.
• Google AdWords for conversions review: negative keywords, copying ads, locations
• Watch live as I find why my Google AdWords conversions are more than sales!
• The end or just getting started? You decide! I will be continuing to build this!
• What I do when my conversions are not matching your actual sales.
• How to handle Google AdWords errors for trademark requirements.
• Using organic search traffic and another keyword tool to add negative keywords.
• Google AdWords conversions showing in different products than advertised.
• A better landing page produces my first proven positive ROI in Google AdWords!
• How to use location reports to exclude places where ads are not converting.
• Changing keyword match type to exact match and excluding search partners.
• Raising the daily budget and eliminating countries with high cost conversions.
• Lowering bids where sales are more expensive and checking the ad schedule.
• What to do when your cost per conversion suddenly spikes.
• Using the Google AdWords bid and budget simulator to make campaign changes.
• Success with lowering conversions and CPC means I now sit and wait!
• When you finally get a perfect solution, let it run without interference!
• With two months of good data, now I can go deeper for a lower ongoing CPA.
• Overview of correctly setup remarketing in Google Analytics and Google AdWords.
• Creating a new Google Analytics property and installing tracking code.
• Linking your AdWords account and starting remarketing.
• Creating an ad group for remarketing with display audiences in Google AdWords.
• Google AdWords fast display ad creation: quickly go from 1 ad to 48 ads.
• Copying Google AdWords display ad campaigns to split by country.
• Google Adwords display campaigns to similar users and editing interests.
• Using Google analytics to optimize Google AdWords marketing and display ads.
• Welcome to Google AdWords for video! See the benefits I get from ads on YouTube.
• How to quickly make a $0.01 cost per view advertising campaign.
• Using Google remarketing audiences to find similar users in targeting.
• How to make remarketing ads with Google AdWords for video.
• Making a keyword targeted Google AdWords for video campaign.
• Targeting your YouTube ads by interest.
• Using reports to see which of your targeted audience watches the most.
• Copying global campaigns and changing to USA and Canada targeting.