Social Media Marketing for Creatives, Freelancers and Online Business Owners
Offered By: Skillshare
Course Description
Overview
This course is all about my experience starting all the way back in the early days of MySpace... using social media as a business tool... and the big thing I see missing from so many of these kinds of courses.
And, that missing link causing most of the confusion businesspeople have when they try to use social media to promote their products and services. This, in my humble opinion, is "the cure".
Now, I want to be crystal clear upfront about what this course is and is NOT
This is NOT an Instagram for freelancers or YouTube or Twitter... course. I'll use examples from individual social networks, but this course is not about any ONE network.
It's also not a tactic or techniques course... that's gonna teach you "that one big secret" or the gimmick of the day.
It's also not a popularity contest course. It's not about getting a bunch of likes on your posts or building a huge following.
It's a strategy course.
It's a course about MAKING SALES from social media.
And, as I said, I first learned this strategy way back in the early days of MySpace. It worked there. The first few dollars I made online, in fact, I made with this strategy on MySpace.
I used it to build my YouTube channel.
This strategy works on virtually every social network, because they're all based around the same concepts of socialization. Once you learn it, you'll be able to break down any new social network that pops up.
And, understand how to use it to benefit your business.
Instead of constantly being confused by every new thing.
Because of that, it's necessarily abstracted.
So, if you're looking for a deep dive into Instagram or YouTube or Twitter, this is not the course you want. This is about understanding them all... and, specifically, how to use them FOR business.
So, if THAT is something you want to learn, then let's dive in.
Syllabus
- Welcome & Introduction
- Metrics That Matter
- Build Your Home Base
- Curate Your Feed
- BE Social & Get Traffic
- Create Content That Sells
- Summary & Wrap Up
- Get Your Social Media Profile Reviewed
- Now What?
- BONUS: How to Get Attention & Followers
- Next Steps
Taught by
John Morris
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