YoVDO

Share Your Art: Instagram for Creatives

Offered By: Skillshare

Tags

Instagram Marketing Courses Community Building Courses Content Creation Courses Visual Storytelling Courses

Course Description

Overview

In this class, I'll teach you how to use Instagram to share your art, grow your creative business, and build a lasting community who fully supports you and your work.

I am an Illustrator who has spent the past 3 years using Instagram to build my creative business, Prints & Plants, as well as the past 2 years creating the Instagram content for a local food company. Now, I’m excited to share all that I’ve learned with you in this class.

I have poured every bit of knowledge that I’ve gathered first-hand about Instagram into this class so that you can share your art with ease while building a community who shows up for you and your creative business.

This class is for you if:

  • You know you need to be sharing your artwork, but feel overwhelmed by Instagram
  • You are lost when it comes to the words “algorithm” and “engagement”
  • You’re a total beginner to Instagram and have no idea where to start
  • You’re a seasoned pro on Instagram, but need some fresh ideas for your content
  • You want to build a loyal, engaged audience for your creative work
  • You are ready to sell your art on Instagram!
  • You’ve become disenchanted with Instagram and need a fresh perspective of the platform

In This Class, You'll Learn How to:

  • Use Instagram as an effective marketing tool for your creative business
  • Use Instagram as a powerful tool to build an authentic, long-lasting community who fully supports you and your creative work
  • The ins and outs of Instagram. From Images, to Stories, to Reels, to Lives - we’re covering all of it
  • Create a post schedule that is totally manageable for you and your creative rhythm
  • Create compelling and engaging content on your Instagram page
  • Engage your audience consistently and authentically

You'll Walk Away From This Class With:

  • Tangible tools that you can implement right away to share your art on Instagram
  • The ability to form real connections through Instagram around your creative work
  • New ideas of what to share on your Instagram page
  • A schedule for when you’ll post and what you’ll post for the next month on Instagram
  • A fresh perspective of Instagram that feels easier, more fun, and authentic

What You Need:

  • A pen or pencil
  • Blank sheets of paper for notes and ideas
  • A phone with the Instagram app
  • The Instagram Content Calendar PDF linked in the Projects & Resources section
  • A creative vision and a readiness to share your art!

Free Download: 

Ready to dive deeper? Download your free guide, What to Post: 30 Instagram Prompts for Creatives right here.

Get Social!

Share your journey! Snap a photo as you work your way through this class, and post it to Instagram. Be sure to include #instagramwithliz and tag @prints_and_plants so I can cheer you on and share your awesome work to my page! 

Further Resources

1. A Step by Step guide to set up your Business Account on Instagram:

https://business.instagram.com/getting-started

2. Dive into the “How to Brand Your Creative Business” Prints & Plants Blog Post I mention in the course:

https://printsandplants.com/2020/09/13/how-to-brand-your-creative-business/

3. Join the Prints & Plants Table for weekly creative inspiration, tips, and special promotions:

Join the Table

4. Learn more about Marketing on Skillshare:

https://www.skillshare.com/browse/marketing?via=header


Syllabus

  • Welcome!
  • Share Your Class Project
  • Gather Your Materials
  • Shift Your Perspective
  • Create a Business Account
  • Post to Your Grid
  • Create Compelling Imagery
  • Create Your Captions
  • Pick Your Hashtags
  • Share to Stories
  • Post to Highlights
  • Share on IGTV
  • Create a Reel
  • Go Live!
  • Build Your Bio
  • Create a Posting Schedule
  • Plan Your Posts
  • Market a Big Launch
  • Build Community
  • Set Boundaries
  • Move Off of the Platform
  • Thank You & Next Steps

Taught by

Liz Brindley

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