Pitch Please: Attract Brands & Boost Your Creative Business

Ditch the doubt and learn to pitch yourself to your dream clients and collaborators with the guidance of Joy Cho.  

When designer and content creator Joy Cho first started her creative career she wasn’t sure it was going to work out. Once Joy kicked her self-doubt to the curb and focused on crafting powerful pitches to brands she loved, everything changed. Joy went on to build the career of her dreams, and over the past 15 years has used her creativity and her blueprint for memorable pitches to generate collaborations with brands such as Target, Keds, and Calpak, and cultivate a following of 15 million on Pinterest, making her the most popular Pinterest creator ever.

Now Joy wants to help other creatives follow in her footsteps with their own creative pursuits. Whether you’re looking to start a side hustle, get your name in the press, or get your product on the shelves, Joy’s guide to pitching will give you the tools to achieve your dream collaboration. 

With Joy’s creative direction, you’ll:

• Work through any self-doubt and fear surrounding your business
• Focus on what you’re doing and what makes you special
• Hone in on brands and opportunities that align with your values and goals
• Create clever and clear content for your pitch

Plus, you’ll get access to Joy’s downloadable pitching workbook to help you define and reach your goals.

This class is designed for anyone who wants to be guided step by step through the process of pitching. Joy takes a task that can feel overwhelming and administrative and turns it into one full of creativity and achievement. As you develop and design your pitch, you’ll also pinpoint your exact goals in order to get a clear path to what you want. By the end of this class, you’ll have a completely finished physical and digital pitch and a mental toolbox filled with everything you need to attract your dream collaborations. 

You don’t need any business experience to take this class. From speaking gigs to press opportunities to product-based collaborations, the skills you learn in this class will help you make connections in almost any field. To make your physical and digital pitch you’ll need access to a design program like Adobe InDesign or Canva and a printer. A writing utensil and printed-out version of the class workbook will also be helpful as you work through the class. 

• Introduction
• Why Pitching Works
• Kick Self Doubt, Chase Joy
• Know Who You Are
• Research Your Dream Clients
• Develop Content For Your Pitch
• Design a Digital Pitch
• Design a Physical Pitch
• Send Your Pitch Out
• Create a Fanciful Follow Up
• Final Thoughts