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Package Design I: The Basic Why and How

Offered By: Skillshare

Tags

Package Design Courses Graphic Design Courses Merchandising Courses

Course Description

Overview

You'll put your new knowledge of package design history, goals, technique, and merchandising to work by re-creating a die for a real cereal box of your choosing.

Master the art of tangible design with packaging expert Trina Bentley’s 55-minute first class on the basics. Perfect for intermediate graphic designers interested in products, it’s a crash course in the discipline’s history, target audiences, unique attributes, and fundamental goals—communicating and grabbing attention—while taking into practical account the confined space of a box, bag, or label.

Want more technical knowledge? Check out Trina's second class, Package Design II: Step-by-Step Execution.


Syllabus

  • Trailer
  • Intro
  • The History Of Package Design
  • Audience
  • Goals of Package Design
  • Dies
  • Product Windows
  • Certifications
  • Around the Package

Taught by

Trina Bentley

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