Instagram for Surface Pattern Designers

In this class, you’ll learn how to show your work on Instagram in a creative and smart way! We’ll set the goals for your Instagram usage and learn how to set a creative yet professional profile that will attract the right audience and clients for you. We’ll also cover all the features of the app and how you can use them to your benefit as a Surface Pattern Designer.

It’s ideal for Surface Pattern Artists and Designers that are starting out and want to show their creative journey but also for more advanced creatives that want to have a curated online presence, without having to worry about a changing algorithm.

No matter if you want to license your work with companies, if you work as a freelancer, or even if you sell your own products: this class will show you how to make your Instagram presence work for you and your creative business. You’ll be able to organize and plan your feed ahead in order to avoid overwhelm and not know what to post.

You’ll need an Instagram account, your artwork, your phone, and -ideally- access to Adobe Illustrator or a similar program.

• Introduction
• Class & Project Overview
• Setting Your Goals
• Setting Up Your Profile
• Knowing the Different Kinds of Posts
• Giveaways, Contests, & Challenges
• Using Guides & Instagram Shopping
• Planning Your Feed With Adobe Illustator
• Posting Your Content
• Engagement
• Do's & Don'ts - Instagram Best Practices
• Thoughts on Worth
• Conclusion