Influencer Marketing: Collaborate with Bloggers and Increase Your Brand Awareness

Knowing which influencer / blogger to work can be a frustrating trial and error process. The more influential the blogger, the less likely they will respond. Do not get discouraged, you can change your luck by simply refining your search and being methodical. In this 1-hour class, you will learn steps needed to turn NO’s into Yes’. This class is perfect for business owners, freelancers, marketers in the making looking to increase their reach. By the end of this class you will have all the tools needed to craft winning influencer marketing campaigns.

• Intro
• Project: Create an Influencer Marketing Campaign
• What is Influencer Marketing?
• Setting Up Goals
• Audience Analysis
• Who / What / Where / How
• Start Your Influencer List
• Level of Influence
• Setting up a Campaign
• Packaging your Offerings
• Craft a Compelling Pitch
• Connecting the Dots
• Make Friends