How to Promote Yourself as a Writer
Offered By: Skillshare
Course Description
Overview
This class will provide you with a solid foundation in the principles that underpin marketing strategies, tactics, and campaigns.
I go over the four Ps of Marketing and how they apply to self-published authors in particular.
in this class we start with the basics:
- What exactly is marketing?
- What is the goal of marketing?
- What are the four Ps of Marketing, and why are they so crucial?
- What are the best practices for self-published authors when it comes to product, pricing, location, and promotion?
Many self-published authors have no marketing experience. Nonetheless, marketing is one of the most important skills for self-published authors who want to pursue a writing career. Before your book is published, you can (and should) start marketing it. Even if you don't have any followers, here are 7 tips and 3 frequently asked questions to help you get started with your marketing.
This class is intended for the following individuals:
- Authors Who Have Self-Published (or Authors Who Plan to Self-Publish)
- Authors who have self-published books and want to learn the basics of marketing
- Authors who haven't previously published a book but don't have a marketing background
- Self-Published Authors Who Want to Develop a More Effective Book Marketing Strategy
- Writers Seeking to Self-Publish a Book
Syllabus
- Introduction
- Be overly useful in forums and online communities
- Start marketing now
- Dont just be present on social media
- Don't focus on the numbers
- Perfect your pitch
- Important questions about marketing
- Get guest blogging
- Learn the basics of SEO
- Write your own blog
Taught by
Vigen Ross
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