Commercial Illustration: Creating a City Postcard with Gouache and Photoshop

In this class, I'll take you through my step-by-step process to create a commercial illustration for a Berlin postcard.

We’ll combine two worlds of physical and digital to create a soulful authentic product, like using traditional gouache paint to add an artistic feel to our work. The technique combines hand-drawn textures with Photoshop resulting in a wonderful print-ready postcard that can be used as merchandise or as a gift.

By the end of this class, you’ll learn some important principles of commercial illustration and incorporate them in your own work. Both advanced and beginner creatives can benefit from this class!

• Introduction
• Materials
• Idea and principles
• Painting elements
• Scanning and working with outlines
• Coloring
• Adding textures
• Setting the type and file for print
• Creating your own artwork
• Final thoughts