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Semrush Advertising Toolkit Course

Offered By: Semrush Academy

Tags

Semrush Courses Advertising Courses

Course Description

Overview

Learn all there is to know about Semrush's PPC Toolkit from those who created it.

In this 8-lesson course, head of Semrush Academy Cole Mercer will introduce you to Semrush tools for advertising and PPC specialists and will explain how to use them. This course contains all the necessary information to prepare for the Semrush certification exam for PPC specialists and successfully pass it.

If you want to learn how to use Semrush PPC tools, take this course to watch video tutorials and get practical advice every PPC specialist should know.
Features:
  • Exclusive video lessons with Semrush Academy head Cole Mercer
  • Become a proficient Semrush PPC user in just 2 hours
  • The course is 100% free. Use your free Semrush account to access all of the lessons!

Syllabus

  • Competitive research: PPC campaign success depends on effective preliminary research. In this module, you will learn how to perform keyword research for your paid search campaigns.
    • Intro
    • Domain Overview
    • Advertising Research
    • PLA Research
  • Keyword research: In this module, you'll find out how to perform comprehensive keyword research for your PPC campaigns.
    • Keyword Gap
    • Keyword Magic Tool
    • PPC Keyword Tool
  • Ads creation: Learn how to create the most effective ads, stimulating your imagination by scrutinizing your competitors' ads.
    • Ad History
    • Reporting

Taught by

Semrush Academy

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