Qualitative Data Analysis with MAXQDA Software
Offered By: Emory University via Coursera
Course Description
Overview
This course will introduce you to MAXQDA software for easier data analysis during the qualitative research process. You'll explore how to do memos, variables, segmentation, coding, and data reduction techniques all in this course!
Syllabus
- Introduction to Qualitative Data Analysis
- In this first week, we''l introduce the four main tools and four processes of data analysis. We'll take a look at the difference between segments, codes, memos, and variables as well as how these tools are used when reviewing primary data.
- Memos
- Segmentation & Variables
- Coding
- Case-Based & Code-Based Analysis
- Descriptive, Comparative, & Interpretive Analysis
- Presenting Your Findings
Taught by
Karen Andes, PhD
Tags
Related Courses
The Fundamentals of Revenue Management: The Cornerstone of Revenue StrategyESSEC Business School via Coursera Introduction to Marketing
University of Edinburgh via edX Segmentation and Clustering
Udacity Marketing Fundamentals: Who Is Your Customer?
Babson College via edX Embriologia e Morfogenesi
University of Naples Federico II via Federica