YoVDO

UX Content Strategy

Offered By: Pluralsight

Tags

User Experience Courses Content Marketing Courses Market Research Courses Personas Courses

Course Description

Overview

This course teaches you how to define the UX content strategy for your organization with proven methods and techniques, giving you confidence to take over day-to-day activities of a UX content strategist.

Do you struggle in reaching out to your target customers? In this course, UX Content Strategy, you’ll learn to create a UX content strategy for your organization. First, you’ll explore the content strategy blueprint. Next, you’ll discover how to conduct quantitative and qualitative market research. Then, you'll see how to create personas, score your stakeholders, and develop effective workflows and guides. Finally, you’ll learn how to evaluate the process. When you’re finished with this course, you’ll have the skills and knowledge of UX content strategy needed to define the UX content strategy for your organization.

Syllabus

  • Course Overview 1min
  • Building Your Content Strategy Blueprint 18mins
  • Applying Research Methods into Your Content Strategy 24mins
  • Creating Your Empowered Persona 32mins
  • Scoring Your Stakeholders 13mins
  • Developing Your UX Guides 17mins
  • Evaluating the Result for a Greater Success 9mins

Taught by

Aleksandar Vladimirov

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