Targeting Stakeholders

Unlock the imperative ingredient of creating a successful product rooted in strategy. This course will teach a perfect intersection of stakeholders and customers to understand the needs and concerns of these groups with effective communication.

In this course, “Targeting Stakeholders,” you’ll learn to interact with stakeholders and customers, and corroborate through real user research insights. First, you’ll explore stakeholder analysis. Next, you’ll learn how to engage stakeholders and audiences in order to create a system that works best for everyone. Finally, you’ll discover techniques to understand the customer personas. When you’re finished with this course, you’ll have the skills and knowledge of targeting stakeholders needed to manage the relationship of stakeholders and customers, and to understand the needs and concerns of these groups. This will further foster effective communication, which, in turn, will help fuel the success of any project.

• Course Overview 1min
• Define Stakeholders 18mins
• Analyze Stakeholder Needs 26mins
• Empathize with Customers 23mins
• Define Customers 16mins