Managing and Assessing Evidence-based Opportunities

This course will teach you ​how to apply evidence-based methods to the product discovery and design process to create prototypes that are aligned with the market’s opportunities and have the toolset for validating the solutions in an agile way.

In a market with ever-changing demands and needs, providing the most up-to-date solutions and maintaining the users becomes a race against time. In this course, Managing Assessing Evidence-based Opportunities, you’ll learn to use Key-value Metrics to strategize and measure your proposed solutions for the detected problems, in order to achieve a product-market fit in an optimal way. First, you'll learn how to utilize the power of co-creation with the UX team in the prototype strategy and structure. Next, you’ll identify the key values you would like to measure that truly impact your product development strategy. Finally, you’ll discover how to define the key metrics for success and run validation tests on your prototype in order to achieve Product-market fit. When you’re finished with this course, you’ll have the required skills and understanding of product discovery and design in order to identify and achieve the most relevant product features for your target market and unlock new product opportunities, in an optimized way.