Global Behaviors Post-GDPR: Executive Briefing

This course examines a number of practical examples to clarify which types of organizations are in scope of Europe’s new general data protection regulation.

Tech leaders need a fundamental understanding of the environment in which they operate which includes laws and regulations. In this course, Global Behaviors Post-GDPR: Executive Briefing, you will learn foundational knowledge GDPR’s geographic reach. First, you will learn which organizations need to comply with GDPR and how it could be enforced. Next, you will discover the effect on advertising and tracking that GDPR has had in the weeks after its implementation. Finally, you will explore the future state of GDPR . When you’re finished with this course, you will have the skills and knowledge of the global implications of GDPR needed to work with legal and marketing teams within the organization. Disclaimer: This is a general introduction to GDPR. It is not legal advice and if you need legal advice make sure you talk to a qualified lawyer within your own jurisdiction.

Topics:

• Where Does GDPR Apply?
• Targeting the European Union (EU)
• Web Differences for EU Citizens
• What Still Needs to be Done?