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Getting Started with Adobe Campaign V6

Offered By: Pluralsight

Tags

Audience Segmentation Courses Marketing Automation Courses

Course Description

Overview

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Learn the basic use of Adobe Campaign V6, how to install the client, and build your first simple campaign.

Learning Adobe Campaign will give you the knowledge needed in this rapidly growing and highly in demand marketing automated space. In this course, Getting Started with Adobe Campaign V6, you'll learn specific uses and techniques of Adobe Campaign V6, where you'll be shown an actual functioning instance of the software with a step-by-step walkthrough on exactly where to click and what to configure within the interface. First, you'll discover how to organize your marketing campaign calendar, use the audience segmentation, and target tools. Then, you'll explore how to work with email and other delivery channel templates. Finally, you'll delve into building an automated, multi-channel campaign using the visual workflow editor. By the end of this course, you’ll have the necessary knowledge to create and refine audiences, and automate the sending of marketing communications out of Adobe Campaign. Software required: Adobe Campaign V6.

Taught by

Otto Warner

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