Modernizing Retail and Ecommerce Solutions with Google Cloud

In this course, you will learn about the various services Google Cloud offers for modernizing retail applications and infrastructure. Through a series of lecture content and hands-on labs, you will gain practical experience deploying cutting-edge retail and ecommerce solutions on Google Cloud.

• Google Cloud in the Retail and Ecommerce Industry
• Module 1 Overview
• Why Google Cloud for retail
• Google Cloud retail solutions and services
• Google Cloud AI and ML capabilities
• Google Cloud integrations
• Using Google Cloud for new priorities in retail
• Using Google Cloud to solve for the future of retail
• Customer story - Lowes
• Case study - Carrefour
• Module 1 Quiz
• Deploying a Retail Application on Google Cloud
• Module 2 Overview
• Architecting an ecommerce application on Google Cloud
• Compute Engine overview
• Compute options
• Common Compute Engine actions
• Managed instance groups
• Autoscaling and health checks
• Overview of HTTP(S) load balancing
• HTTP(S) load balancing
• Hosting a Web App on Google Cloud Using Compute Engine
• Scaling and Automating Retail Application Infrastructure
• Module 3 Overview
• Scaling and automating retail infrastructure
• Introduction to Containers
• Containers and Container Images
• Introduction to Kubernetes
• Introduction to Google Kubernetes Engine
• Services and scaling
• A note about Services
• Kubernetes Deployments
• Ways to Create Deployments
• Managing Deployments
• Updating Deployments
• Blue-Green Deployments
• Canary Deployments
• Deploy, Scale, and Update Your Website on Google Kubernetes Engine
• Managing and Analyzing Ecommerce Data
• Module 4 Overview
• Introduction to the Google Analytics ecommerce dataset
• Common data exploration techniques
• Query basics
• Filters, aggregates, and duplicates
• Data types, date functions, and NULLs
• Ingesting New Datasets into BigQuery
• Extracting, Transforming, and Loading Ecommerce Data
• Module 5 Overview
• Managing and extracting value from your retail and ecommerce data
• Dataprep
• Dataprep
• Dataprep in the real world
• Cleaning retail and marketing data with Cloud Dataprep
• Introduction to lab 5
• Exploring and Creating an Ecommerce Analytics Pipeline with Cloud Dataprep v1.5
• Predicting Customer Behavior with Machine Learning on Google Cloud
• Module 6 Overview
• The importance of machine learning and AI for retail
• Introduction to BigQuery ML
• Training an ML model using BigQuery ML
• BigQuery ML supported models
• BigQuery ML hyperparameter tuning
• Predict Visitor Purchases with a Classification Model in BigQuery ML
• Your Next Steps
• Course Badge