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Sell through the commercial marketplace

Offered By: Microsoft via Microsoft Learn

Tags

E-commerce Courses Business Planning Courses Virtual Machines Courses Lead Management Courses

Course Description

Overview

  • Module 1: Overview of the Microsoft commercial marketplace, including Microsoft AppSource, Azure Marketplace, offer types, and Marketplace Rewards

    • In this module, you will:

    • Develop a basic understanding of the Microsoft commercial marketplace
    • Discover in-product and web experiences in the commercial marketplace
    • Differentiate between two storefronts, Microsoft AppSource and Azure Marketplace
    • Learn what kinds of solutions are sold in Microsoft AppSource and Azure Marketplace
    • Learn how you can go-to-market with Microsoft by selling through the commercial marketplace
  • Module 2: This module provides tips and best practices to help organizations create their business plan for success in the commercial marketplace

    • In this module, you will:

    • Identify ways to align the different departments in your organization
    • Learn best practices for optimizing your commercial marketplace offer
    • Learn about commercial marketplace sales channels
    • Learn how to access Marketplace Rewards benefits in Partner Center
  • Module 3: This module provides a high-level overview of SaaS offers in the commercial marketplace

    • In this module, you will:

    • Develop a basic understanding of how SaaS applications are sold through the commercial marketplace
    • Explore the benefits of SaaS offers in the commercial marketplace
    • Learn the key technical components of a SaaS offer
    • Learn how to publish a SaaS offer in Partner Center
  • Module 4: This module provides a high-level overview of VM offers in the commercial marketplace

    • In this module, you will:

    • Develop a basic understanding of how virtual machine (VM) based applications are sold through Azure Marketplace
    • Explore the benefits of VM offers in Azure Marketplace
    • Learn the key technical components of a VM offer
    • Learn how to publish a VM offer in Partner Center

Syllabus

  • Module 1: Introduction to the Microsoft commercial marketplace
    • Introduction to the Microsoft commercial marketplace
    • What is the commercial marketplace?
    • Commercial marketplace online stores
    • Engage your customers
    • Go to market with Microsoft
    • Check your knowledge
    • Summary
  • Module 2: Go to market through the commercial marketplace
    • Introduction
    • Get your organization ready
    • Commercial marketplace sales channels
    • Optimize your commercial marketplace listing
    • Commercial marketplace lead management
    • Marketplace Rewards program
    • Check your knowledge
    • Summary
  • Module 3: Create a SaaS offer for the commercial marketplace
    • Introduction
    • What is a SaaS offer?
    • Get ready to create your SaaS offer
    • SaaS offer technical configuration
    • Publish your SaaS offer in Partner Center
    • Check your knowledge
    • Summary
  • Module 4: Create a virtual machine offer for the commercial marketplace
    • Introduction
    • What is a virtual machine offer?
    • Get ready to create your virtual machine offer
    • Create your virtual machine image for Azure Marketplace
    • Publish your virtual machine offer in Partner Center
    • Check your knowledge
    • Summary

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