YoVDO

Metaverse and Virtual Reality

Offered By: National Tsing Hua University via FutureLearn

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Metaverse Courses Augmented Reality Courses Virtual Reality Courses Web3 Courses NFT Courses Marketing Campaigns Courses

Course Description

Overview

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Gain a solid introduction to the metaverse

The metaverse is redesigning the future of the internet in a 3D virtual world. But what exactly is the metaverse, and who are key players in it?

On this six-week course, you’ll answer these questions and more as you explore the opportunities and challenges in the metaverse and what businesses can do to enter this era.

You’ll analyse the metaverse from various dimensions such as virtual reality (VR), augmented reality, Web3/NFT, and virtual amusement parks.

Through this exploration, you’ll learn how to design effective marketing campaigns or design innovative applications for the metaverse.

Develop your understanding of communication technology

You’ll start by learning more about the unique traits of virtual reality and the fascinating phenomenon of the proteus effect.

Next, you’ll discuss whether the metaverse can be used for social good, such as promoting health and exercise.

Discover VR applications

You’ll explore the general trends in virtual reality to unpack which trends you might like to invest in and explore more.

To help you decide, you’ll delve into the various applications of VR to understand how it is used. This includes industries such as entertainment, healthcare, and the military.

Explore marketing in the metaverse and NFT marketing

Finally, you’ll discover what marketing in the metaverse looks like.

You’ll understand what makes effective NFT marketing, brands marketing in the metaverse, as well as AR games and filters.

Guided by industry experts, you’ll finish the course with a solid understanding of the metaverse and the technologies within it.

This course is designed for anyone interested in the development and application of the metaverse and virtual reality.


Syllabus

  • A wide spectrum of interpretation on Metaverse
    • What is Metaverse?
    • Applications in Metaverse
    • Finance & Banking Applications in Metaverse
    • Web3 and NFT
    • NFT in Marketing
    • Token-Gated Commerce
  • VR affordances and Proteus effect
    • Unique Traits of Virtual Reality
    • Proteus Effect
    • Embodiment for Social Good
    • Embodiment for Health Persuasion
    • Embodiment for Exercise Persuasion
  • Metaverse: Meta versus HTC
    • Metaverse in Meta—Horizon
    • Meta Technology— AI and Sensory
    • Exercise Applications in VR for Meta
    • Meta Hardware
    • Metaverse in HTC
    • HTC in ART and Real-Estate Applications
    • Comparisons of HTC and Meta
  • VR applications
    • General Trends in Virtual Reality
    • VR Applications
    • VR Applications in Entertainment
    • VR Applications in Health Care
    • VR Applications in Education
    • Framework of VR Applications
  • Marketing in the metaverse: a framework and VR
    • Brands Marketing in Metaverse
    • Marketing in Metaverse: AR
    • Marketing in Metaverse: Perfect Corp.
    • AR Games
  • Marketing in the metaverse: AR and virtual amusement park
    • Virtual Theme Parks: Fortnite
    • Virtual Theme Parks: Roblox
    • Virtual Theme Parks: others
    • Osense Space
    • Brands Marketing in Metaverse

Taught by

Tammy Jih-Hsuan Lin

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